Surviving VTE

An intimate and emotive set of campaigning films to illustrate to healthcare professionals the burden of Venous Thromboembolism (VTE) in the UK.

The films included e-mail teaser previews and a beautiful campaign ‘advert’ for internal launch, mixing dramatised versions of patient stories with the patients themselves. The core element was a vivid, investigative video combining real stories with hard-hitting voiceover and visual style.