Artery Explorer 3D

A 3D motion simulator ride to raise public awareness and understanding of atherosclerosis in the US.

This virtual tour of the arteries played through a 20-seater, multi-sensory motion simulator housed on a travelling, branded articulated lorry, visited major events in over 50 US cities with 10,000 people experiencing the ride.

WORLD SILVER MEDAL - NEW YORK FILM FESTIVAL 2008